Customised branding: Harrods Personalisation Bar
We are celebrating 90 years of PERSPEX®. Each month of the anniversary year, we are presenting an example of an application of this versatile material. HAPPY BIRTHDAY!
Individuality plays a big role at Harrods. At the 'Personalisation Bar', customers can have almost anything personalised - from engraving wristwatches to custom embroidery on clothing and embossing leather goods. London-based ANDTHENSTUDIO is responsible for the bar's individual shop design, which uses PERSPEX® Fluorescent in Lava Orange.
Customised shop design with PERSPEX® Fluorescent Lava Orange. Transparent signs, printed with white text.
PERSPEX® Fluorescent is ideal for indoor signage, POS displays and in-store media. Here, the transparent coloured sheets with fluorescent edge effect were used to create shelves and menu boards. They provide modern accents of colour and light and draw attention to the store's bespoke range. The orange sheets were printed with white text.
Project: Harrods Personalisation Bar
Material: PERSPEX® Fluorescent Lava Orange
Year: 2020
Standort: UK
© Concept/Realisation/Pictures: @andthenstudio_branding
